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Real1

Real1 is a real estate management solution. It is a vertical build on top of Microsoft dynamics CRM.

Right is currently focused on the Middle East market with that focus in mind and the current growth on the real estate market, realizing the need to have a vertical that can help the real estate business was clear.


Real Estate Vertical

The real estate is a very complicated marketplace with a huge number of different factors affecting the decision making process for the real estate providers. Taking into consideration the nature of this market and the heterogeneous nature of the information required for decision makers to be able to manage this type of business. The need for a software solution to simplify and help manage it arises. For that reason Right Group decided to create a Real Estate Vertical to accomplish the business needs for this market place.

What is really unique about “Right Real Estate Vertical” is the approach taken on looking at the business. The concept was built to revolve around moving the real estate corporate vision and business goals into actionable items that directs the day to day operation on the business.

The vertical covers number of areas starting from moving top management decisions into a process throughout the system, going through actions taken against lands in preparation for development, preserving feasibility studies, getting development status, receiving the property and defining its attributes and classifications, setting targets and goals for each property such as expected occupancy rate, preparing lunching marketing campaign, following with sales and leasing officers leasing steps, building quotations, getting approvals, creating contracts, following up on collection, and sending the financial data to the Financial system. In other words it manages the full lifecycle of the real estate business.


Real Estate Vertical Main Features

Real Estate Management

  • Effectively placing corporate strategy into action

  • Land and Property Acquisition

  • Tracking and reviewing feasibility studies

  • Competition comparisons

  • Tracking current status of property under development

  • Setting directions per property

  • Management reporting and Corporate KPI tracking

Sales & Market

  • Lunching of new property campaigns

  • Building market awareness and positioning

  • Customers and prospects database

  • Selling properties

  • Setting targets

Property Management & Administrations

  • Defining properties and their attributes and classifications

  • Managing all property legal documentation

  • Building property units and auxiliary units

  • Defining property & units features

  • Executing management decisions related to property merging or splitting

  • Setting price and price bundles for properties

Leasing and tenant affairs

  • Define new customers and collect required legal documents for leasing

  • Create leasing requests and quotations

  • Create leasing contracts

  • Collect down payments and other fees

  • Follow up and collect periodic rent

  • Setting leasing and collection targets

  • Measuring performance

Facility Management

  • Predictive or scheduled maintenance

  • Reactive maintenance / call center

  • Handover inspection

  • Maintenance work order management

  • Resources schedule planning

  • Maintenance contractors relationship management

Property Financials and Budgeting

  • Track operating expenses per property

  • Integrate with financial system to send financial related data

  • Integrate with financial system to send asset related date

  • Create annual budget per property as well as the occupancy rates target, and collection targets.

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